Posts Tagged ‘cnbc’

Billy Mays Is Everywhere! (2009-6-9)

Category: Infomercial Product Reviews, Infomercials, Infomercials In The News, Internet Marketing, Media Buying, Uncategorized, Video Marketing, Vintage Infomercials, as seen on tv, international infomercial, why an infomercial | Tags: , , , , , , , , , , , , , , , , , | No Comments

Billy Mays is everywhere!
Good for Billy and good for the industry because Billy is a great guy and projects a good image for our industry. Billy has become his own brand and we wonder what type of brand elasticity Billy Mays has.
As we all know when something is a fad [...]

As Seen On TV on CNBC watch it tomorrow night! (2009-4-21)

Category: Infomercials In The News, infomercial | Tags: , , , | No Comments

We can’t wait to watch Darren Rovell’s piece on Infomercials tomorrow night.  His website www.cnbc.com, does a pretty good write up on what to expect.  “The formula sounds simple: Product + Pitch + Pizazz = Infomercial.  But it’s really a combination of science and skill, and yes, the requisite amount of silliness, that goes into [...]